Finshark, one of Sweden’s leading open banking vendors, first became available on the Finnish side of the Baltic Sea about half a year ago. Now, they’re seeking permanent residence with the recruitment of Markus Salo, who will lead the company’s sales projects toward Finnish customers, and build up their position and physical presence.
After almost five years of serving the Swedish market, Finshark is ready to take the next step in Finland, the first non-domestic market for the company. The expansion is spearheaded by an experienced Sales Manager, Markus Salo, who is excited to start building Finshark’s position in the competitive market.
“Finland is ready for this. Finshark is ready. I’m certainly ready! It’s not the first time I’ve brought Swedish tech to the Finnish market, but I promise you this. Finshark’s products are the most promising success factor to financial services or payment vendors to date.”, says Markus Salo, Finshark’s new Sales Manager in Finland.
Among the banks integrated with Finshark’s open banking offering are S-Pankki, Danske Bank, OP, Nordea and more. However, it’s not the technical integrations that are the biggest contributors to Finshark’s increased focus on the Finnish market.
Markus continues about the features Finshark is bringing to the Finnish market: “The payments are great, our tech is fantastic, but it’s the compliance and FCP standards that we think will set us apart. Every tiny little payment is connected to loads of valuable data insights, that can contribute to a safer transaction and add more business value than any other open banking partner can offer.”
Finshark’s decision to to expand to Finland before any other country is affected by the strong fintech space available, as well as the maturity of both businesses and end-users.
Want to know more about open banking developments in Finland and Nordics? Join us at the Nordic Fintech Summit on May 16th in Helsinki!
